Monday, July 31, 2006

15 things to remember when starting a new project, business, program, or event

Keep others best interest at heart
Don’t Give Up
Hire a Good Lawyer
Hire a Good Accountant
Give more than you ever have before
Don’t let others run your project for you
Marketing & Sales are everything
Build an Image
Branding is important
leaders are readers
Pay people on time
Designate one weekend a year for retreat/ alone time (reflect)
Create a atmosphere of teamwork
Training saves money in the long run
Do what ever it takes to keep a good employee

Thursday, July 27, 2006

3 Ways to Significantly Reduce the Cost of Advertising!!!

Non-profits can save extra money on their advertising bill by keeping the following in mind:

1. Cooperative advertising – This is when two or more companies teamup. They may offer complimentary products or services. The teammates may share the same space.

2. Co-op advertising – Ask a supplier or manufacturer to pay part of the costs by including their logo in the advertisment.

3. Trial advertising – It is perfectly exceptable to try smaller ads in your immediate target area before unleashing your entire budget.

Sunday, July 16, 2006

The four C’s of team success


–Collegiality :
working as colleagues, with respect for intelligence and capabilities of others
–Collaboration:
working together towards a common goal
–Coordination:
well planned activities, being able to work independently for the sake of the team’s goals
–Coaching:
the leader guides the team in setting goals, trains the team lacking in areas, and motivates the team towards a common goal

A team is a group of people who collaborate and interact to reach a common goal. Corporations use team because they can get accurate input on decision making from the entire organization.

Provided by idiot's guid to team building!!

Thursday, July 13, 2006

Why a web site?


Credibility
A web site validates your business. Think of the number of times someone wants to know more about your business and resorts to the internet to find this information. If you don’t have a web site you are missing out on the opportunities of connecting with customers, employees, potential partners, donors, and investors.
Access
The internet works for you 24 hours a day 7 days a week. Therefore your website is always accessible to your potential customers. Your web site never makes a mistake or doesn’t show up for work. It sounds like your web site is your best employee already.
Exposure
The internet reaches people in every state, country, and continent. No other channel of distribution can possibly offer that kind of exposure for your business.
Innovation & Relative Cost
Relative to other forms of advertising, your website will be the least expensive form of advertising you will ever incur. A web site can do more to add to the bottom-line of your company as well. Ask any representative how integrated databases report effort, improve efficiency, and increase productivity.

Saturday, July 08, 2006

8 Powerful Ways to Improve Your Advertising & Make More Money!


1. Keep it attractive, reader friendly, and above all simple.


2. Put yourself in the customers shoes. Think: “what offer would I respond to.”

3. Pack a powerful headline that is highly targeted. Use subheadlines sparingly.

4. Ask others such as co-workers and/or family if they would respond to your offer.

5. Keep running a successful advertisement until it becomes unsuccessful.

6. Remember advertising is usless unless it gets into the hands of a specific target audience.

7. Specialize in one particular product, service, or idea. Selling too many things confuses the customer.


8. Give a reason to buy now!