Thursday, February 08, 2007

What else can I get you?

It was not to long ago that my wife and I went to the grocery store. I thought that this was going to be a quick trip but I soon learned that no shopping trip with my wife is a quick experience. Anyways, as we were walking through the grocery store picking out all the food we needed for the month, we suddenly remembered we forgot the lunch meat.

Now little did I know I was about to get a lesson in persuasion, sales, and motivation. It is not important what meat we were to buy it was the man behind the counter that did all the teaching. To understand the lesson it is important to first understand our conversation.

Deli Employee: How are you two today (Friendly Greeting)
Nathan & Wife: Excellent!
Deli Employee: Wow! You two are with it tonight. How can I serve you two?
Nathan: Well, We need 1lbs of lemon pepper chicken
Deli Employee: and, what else can I get you?
Nathan: We need some turkey how about a half pound
Deli Employee: and, what else can I get you?
Nathan: We will take a pound of roast beef.
Deli Employee: And, what else can I get you?

I finally caught on to the man’s game, but at this point I could not tell him to take back the meat. What we went there for was turkey, but we left with every thing else. Why? I believe that it was because of this employee’s kind greeting, serving attitude, and phrasing “what else can I get you.” This very specific question can be very powerful.

What else can I get you?

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